Hi, I'm Amy
I'm a UX designer with more than ten years of experience in agency and in-house settings. I'm currently working in ecommerce and financial services as head of experience design for DriveTime Automotive.
Revamping the online vehicle trade-in experience
End-to-end rollout of new vendor and UX for DriveTime's online trade-in process, increasing lead and sale volume.
Decreasing abandonment on financing application
Converted DriveTime's vehicle financing application into a step-by-step guided form and increased submissions by 6%.
Website & design system for DriveTime.com
Redesigned DriveTime's retail site with a responsive framework, increasing conversion by 4.9% and decreasing bounce rate by 9.1%.
